‘Weekday games were amazing’: pubs toast extra £150m in World Cup sales
England’s progress provides best football-related uplift of recent years, with one pub too packed to host its Dolly Parton tribute Late opening hours and England’s progress to the semi-final of an expanded World Cup helped provide the best football-related uplift of recent years for pubs, figures suggest. Pubs poured 30m extra pints over the course of the tournament compared with a normal trading period, with busy pumps delivering £150m in added sales, according to the British Beer & Pubs Association (BBPA). Continue reading…
England’s progress provides best football-related uplift of recent years, with one pub too packed to host its Dolly Parton tribute Late opening hours and England’s progress to the semi-final of an expanded World Cup helped provide the best football-related uplift of recent years for pubs, figures suggest. Pubs poured 30m extra pints over the course of the tournament compared with a normal trading period, with busy pumps delivering £150m in added sales, according to the British Beer & Pubs Association (BBPA). Continue reading…
